Custom Videos for Amazon Seller Central That Multiply Sales & Conversions
The most successful Amazon Sellers rely on custom videos to increase sales and conversions. Video Fresh, an Amazon Ads Partner, is the #1 Video Production company for producing affordable videos optimized for Amazon Seller Central that immediately multiply sales.
VideoFresh makes it easy to get the videos Amazon Seller Central products need.
VideoFresh creates movie quality content for a fraction of the cost by engineering high-leverage filming days for your products.
Expert Video Content for your Amazon Funnel
End-to-end Video Production
Top Quality Product Videos for Amazon PDPs
Save Money With More Videos
Video Ads for Amazon Sellers
Video Ads (Sponsored Brands Videos) for Amazon are a powerful way to drive traffic to your product detail pages.
Video Ads first and foremost need to "stop the scroll" via eye-catching visuals in the first 1-3 seconds of the video.
From there, the video uses text to pique the viewer's interest by informing them of key features & benefits of your product.
The end result? More clicks to your PDPs (Product Detail Pages).
PDP Videos for Amazon Central Sellers
Product Detail Page (PDP) videos are featured on your product pages.
A clear, engaging, and well produced video on your PDP is one of the best tools Amazon sellers have to increase conversions.
Recent studies show that 80% of your customers prefer to learn about your product through a video.
Your customers are on your product page and close to making a purchase. The video on this page is often the final deciding factor for them to click “Add to Cart”
Storefront Videos for Amazon
Your Amazon Storefront is a place where customers can browse your product line at a high level and get acquainted with your brand.
Videos on your Amazon Storefront represent an excellent opportunity to make a big impact on your overall Amazon presence by showing off the lifestyle and values associated with your brand.
While Storefront Videos do not need to be extremely informative as to the specific details of your products, they should feature the products, customers, beliefs and personality that define your brand.
To maximize response, Storefront Videos on Amazon Seller Central are produced at a brand-elevating production level.
Organic Social Media Posts
Most sellers on Amazon Seller Central drive a lot of traffic to their Amazon product pages via their Social Media accounts.
It is proven that video is in most cases the highest driver of traffic from Social and so having videos produced expressly for this purpose can dramatically help you increase traffic and sales.
An Organic Social Video Post is the format that visitors to your social media platforms will interact with the most. It is also the most shared content. This all equates to more traffic to your product pages.
On Amazon Seller Central? Contact us to get the videos your products need
Social Media Video Ads
Social Media Video Ads attract the attention of your Social Media followers to entice them to check out your Amazon product pages, thereby increasing traffic for potential sales.
For Amazon Seller Central, we recommend building a pipeline of this video content and especially for seasonal promotional opportunities.
Social Media Video Ads work particularly well for holidays and high volume promotional periods such as Black Friday and Cyber Monday.
Social Media Video Ads are produced in a style and format (vertical, square, etc.) to match the platform and demographic audience being targeted.
Product Instructional Videos
A Product Instructional Video often features a host explaining the features and benefits of the product, alongside a model or actor demonstrating how to properly use the product.
These types of videos are great for Amazon Seller Central products where the customers may need to be educated on how a product works and how to use it.
These videos are typically edited in a stylized way to grab attention in the first few seconds, and then quickly provide specific feature and benefits to keep the viewer engaged.
These videos can be used for any paid media, as well as PDP video content.
TV Commercials
A Traditional TV-Style Commercial can be an extremely effective choice for Amazon sellers, particularly if their customer base is middle aged and /or older demographics.
TV Commercials are typically associated with industry-leading brands, and so viewers will have an elevated level of trust with the brand.
TV Commercials produced for Amazon Seller Central to be informative and highlights your products features and benefits.
Text is used throughout, as they are often watched without sound.
VideoFresh produces movie-quality video ads for Seller Central Amazon. Schedule a call today to get a custom quote for your specific needs.
Amazon Seller Central
Amazon Seller Central is a platform where vendors and merchants can sell their products on Amazon's marketplace.
It provides a range of tools and resources that help sellers manage their businesses, from product listing to order fulfillment and customer service.
VideoFresh specializes in working with Amazon sellers to help them increase, traffic, sales and conversions.
Benefits of Using Amazon Seller Central
Reach a massive audience: With over 300 million active customers on Amazon, sellers have access to a huge market.
Increased visibility: Amazon's search algorithm gives preference to products listed through Seller Central, increasing the chances of being seen by potential customers.
Streamlined process: From product listing to order fulfillment and customer service, Seller Central provides a seamless and integrated experience for sellers.
Increased profits: Amazon takes care of payment processing, shipping, and customer service, freeing up time for sellers to focus on growing their business.
Setting up an Amazon Seller Central Account
Go to Amazon Seller Central and create an account by providing basic information about your business.
Choose between a Professional or an Individual account based on your sales volume and the fees you're willing to pay.
Complete the onboarding process by providing tax and payment information and verifying your identity.
Amazon Seller Central Product Listing
Start by searching for your product on Amazon to see if it already exists. If it does, consider listing it as a seller.
If your product is new to Amazon, create a new listing by providing a detailed description, product information, and high-quality images.
Make sure to optimize your product title and bullet points with relevant keywords to increase visibility in Amazon's search results.
Set a competitive price for your product and consider using Amazon's pricing tools to adjust prices based on demand.
Use video on all Product Detail Pages to increase sales 9.7%
Seller Central Amazon Order Fulfillment
Choose between fulfilling orders yourself or using Amazon's fulfillment services (FBA).
If fulfilling orders yourself, make sure to provide accurate and timely shipping information to avoid negative customer feedback.
If using FBA, Amazon will store your products in their fulfillment centers, and handle shipping and customer service for you.
If you are using Amazon’s FBA services, maximize your sales by using video content produced by an Amazon Ads approved video production vendor.
Managing Your Seller Central Amazon Business
Use Amazon's reports and analytics to track your sales and make informed decisions about your business.
Respond promptly to customer inquiries and feedback to maintain a positive reputation and improve customer loyalty.
Utilize Amazon's advertising tools, such as sponsored products and sponsored brands, to drive additional traffic to your listings.
Use video content to increase sales and conversions
IN CONCLUSION
Amazon Seller Central is a powerful tool for merchants and vendors looking to sell on Amazon's marketplace.
By leveraging its range of tools and resources, sellers can reach a massive audience, increase visibility, streamline the sales process, and increase profits.
With proper setup and management, selling on Amazon can be a lucrative opportunity for businesses of all sizes.
Video content is the difference between many Amazon sellers being successful or not
