Add-on Services

VideoFresh offers simple flat-rate pricing by the filming day, which includes the essential ingredients that all video production projects need. VideoFresh also offers additional add-on services to help meet the unique needs of your project.

Expedited Pre-Production

Pre-Production refers to all of the preparation that occurs before the filming day. This includes things like script writing, shot listing, scheduling, casting, and location booking. The standard VideoFresh Pre-Production process takes 3 weeks, but may be expedited for a fee.

Add-on Pricing

  • 15-21 calendar days from receiving Add-on Estimate payment | $1,000 per filming day

  • 8-14 calendar days from receiving Add-on Estimate payment | $2,000 per filming day

  • 7 calendar days or less from receiving Add-on Estimate payment | $3,000 per filming day

VideoFresh does not guarantee that it is possible to expedite the Pre-Production process of every project, except at the discretion of the project’s Producer.

Expedited Post-Production

Post-Production refers to the work done on your video after all of the footage is captured. This includes things like editing, sound mixing, color correction, text, graphics, and change orders. The standard VideoFresh Post-Production process takes 3 weeks, but may be expedited for a fee. VideoFresh does not guarantee that it is possible to expedite the Post-Production process of every project, except at the discretion of the project’s Producer.

Add-on Pricing

  • 15-21 calendar days from the filming day | $850 per filming day

  • 8-14 calendar days from the filming day | $1,500 per filming day

  • 7 calendar days or less from the filming day | $2,500 per filming day

VideoFresh does not guarantee that it is possible to expedite the Post-Production process of every project, except at the discretion of the project’s Producer.

Additional Production Hours

A Standard VideoFresh Filming Day is a maximum of 8 hours, including load-in and load-out, and a maximum of 10 hours including travel time from VideoFresh’s offices in Pasadena, CA. In an effort to reduce costs, VideoFresh may suggest an extended filming day in lieu of multiple filming days, at the discretion of the project’s Producer. Additional filming hours are available as a project add-on, up to 12 hours total per day (including travel time).

Criteria

  • Additional production hours may be recommended to reduce the amount of filming days needed to capture the footage that is needed for your video project

  • Additional production hours may be required to accomplish the needs of the project in the amount of filming days requested by the client

  • One additional production hour is required for all shoots on-location, except at the discretion of the project’s Producer

  • Two additional production hours are required for projects where VideoFresh is executing a pre-written script, treatment or concept provided by the client, except at the discretion of the project’s Producer

  • By client request

Add-on Pricing

  • Additional Production Hours (hours 10-12) | $200 per hour per individual

  • Additional Production Hours (hours 12-14) | $300 per hour per individual

  • Additional Location Rental Hours (estimated) | $195 per hour

Storyboarding

VideoFresh can provide hand-sketched storyboards for any project, to cast a clear vision for the video during the creative process.

Criteria

  • Storyboards are required when a project involves custom animation, visual effects, or detailed visual compositing.

Add-on Pricing

  • Storyboarding | $1,500 for up-to 25 illustrated frames

Transportation Costs

VideoFresh offers on-location video production services. Transportation fee covers mileage reimbursement, as well as travel-time-compensation for crew.

Add-on Pricing

  • Mileage Compensation (per individual) | $0.67 per mile from VideoFresh’s Office in Pasadena, CA.

    • This cost covers standard IRS mileage compensation for each individual

    • When filming location is not yet known, VideoFresh assumes a standard estimated round trip of 45 miles.

  • Overtime Transportation Compensation (per individual) | $150 per hour per individual

    • When filming location is not yet known, VideoFresh assumes a standard round trip drive time of 1 hour.

  • Parking (per add-on individual) | $25

    • If it is known that the filming location has free parking for all VideoFresh personnel, parking fee will be removed from the estimate

Additional Equipment Rentals

Every VideoFresh Filming Day includes all of the equipment that most VideoFresh projects need such as camera bodies, lenses, lights, electrical, and audio. If you would like your project to include additional equipment, VideoFresh can facilitate the rentals of non-standard equipment for your project.

Add-on Pricing

  • Cinema-Grade Prime Lens Rentals | $600 per day of renting

  • Additional Camera Rentals | $1000 per day of renting

  • Additional Lighting (up-to 3 additional lights) | $360 per day of renting

  • Follow Focus | $80 per day of renting

  • Equipment Rental Facilitation & Pickups | $660 for one pickup day and one drop-off day

Additional items may be available for rent upon request.

Location Rentals

If you would like your video to be filmed in a specific type of location, VideoFresh offers Location Rental services that can find the perfect filming location for you.

Add-on Pricing

  • Location Rental Sourcing & Preparation | $450 per location

    • This refers to the process of sourcing available location rental options for you, and creative preparation for production at the location

  • Standard Location Rental Estimated Price | $2,050 per day of renting

    • Up-to 10 hours per day

  • Location Scout Fee | $295 per scout address

    • Location Scouts are required for all rented locations, except at the discretion of the VideoFresh Producer

    • VideoFresh Location Scouts include the project’s Director & Cinematographer

    • When filming location is not yet known, VideoFresh assumes a standard estimated round trip of 45 miles

  • Location Scout Mileage Fee (Base Crew) | $5 per mile

    • This covers the mileage reimbursement and commute time from VideoFresh’s Headquarters in Pasadena, CA

    • When filming location is not yet known, VideoFresh assumes a standard estimated round trip of 45 miles

  • Location Scout Mileage Fee (Add-on Crew) | $2.50 per mile per person

    • This covers the mileage reimbursement and commute time from VideoFresh’s Headquarters in Pasadena, CA

    • When filming location is not yet known, VideoFresh assumes a standard estimated round trip of 45 miles

Talent Casting

If you would like your video project to include Casted Talent such as actors, models or influencers, VideoFresh can take care of that for you.

Add-on Pricing

  • Casting, Coordination and Prep Fee (1 Role) | $450 per person

    • This refers to the preparation associated with casting and coordinating each hired talent for the project

  • Talent Day Rate Estimate (Non-Speaking Role) | $665 per filming day

    • For up-to a 10-hour day

  • Talent Day Rate Estimate (Speaking Role) | $785 per filming day

    • For up-to a 10-hour day

  • Specialized Talent Day Rate Estimate | $980 per filming day

    • This refers to highly specific physical qualities (someone extremely tall, someone extremely muscular, etc)

    • For up-to a 10-hour day

  • Studio Teacher | $800 per filming day

    • Required whenever a filming day involves a child actor

Additional Meals

Every VideoFresh Filming Day includes one meal for all clients, cast and crew present on set during lunchtime. Additional lunches may be added for any additional individuals present on set.

Add-on Pricing

  • Additional Meals | $25

Production Design

A Production Designer specializes in sourcing props and décor for a filming location, as well as designing beautiful scenes for your video.

Criteria

  • Production Design is required whenever your video includes specific props or décor

Add-on Pricing

  • Production Designer Prep Day | $720 per day

    • Includes creative preparation, prop procurement, and rental returns

  • Production Designer Filming Day | $720 per day

  • Production Design Props/Décor | $1,000 per filming day

    • Cost maybe higher for specialized props & décor

Food Production Design

A Food Production Designer specializes in sourcing and preparing food items that are to be seen in your video, as well as designing them to appear visually pleasing.

Criteria

  • A Food Production Designer is recommended whenever dishes of food will be seen in your video

  • A Food Production Designer is required whenever dishes of food will a main focus of your video

Add-on Pricing

  • Production Designer Prep Day | $720

    • Includes creative preparation, prop procurement, and rental returns

  • Production Designer Filming Day | $720

  • Production Design Props/Décor Standard Budget | $1,000 per filming day

    • Cost maybe higher for specialized food or meal prep

Wardrobe Specialist

VideoFresh offers professional wardrobe services to source the perfect outfits for the subjects of your videos.

Criteria

  • A Wardrobe Specialist is recommended when your filming day involves talent for a polished commercial-style project

  • A Wardrobe Specialist is required when your video calls for specific articles of clothing

Add-on Pricing

  • Wardrobe Specialist Filming Day Filming Day | $800

  • Wardrobe Preparation | $1,600

    • Creative preparation, procurement and rental returns

  • Wardrobe Items Standard Budget | $250 per “look”

    • Up-to 3 people with standard outfits

    • Cost may be higher for specialized outfits or costumes

Assistant Director

An Assistant Director assists the video’s Director with various complexities of a video shoot, to ensure that the project remains on schedule and no important details are missed.

Criteria

  • An Assistant Director is required whenever a filming day has an exceptionally tight production schedule, per the description of the project Producer

Add-on Pricing

  • Assistant Director Filming Day | $770 per filming day

1st Assistant Camera

A First Assistant Camera (1st AC) performs various camera related tasks such as focus pulling, operating additional cameras, changing lenses, and adjusting camera equipment during a filming day.

Criteria

  • A 1st AC is required whenever a filming day involves three or more cameras

  • A 1st AC is required whenever a filming day involves live focus-pulling

  • A 1st AC is required whenever a filming day involves multiple camera setups

  • A 1st AC is required whenever a filming day involves a Steadicam

Add-on Pricing

  • 1st AC Filming Day | $655

Additional Camera Operator

VideoFresh can provide additional camera operators for your video project if your filming day has multiple cameras.

Criteria

  • An additional Camera Operator is required whenever a filming day involves two or more cameras

  • An additional Camera Operator is required whenever a filming day involves a camera dolly

Add-on Pricing

  • Camera Operator Filming Day | $635

Audio Engineer

Every VideoFresh project includes basic audio capturing via shotgun microphone. In certain situations, a professional Audio Engineer is either recommended or required to meet the unique needs of your project.

Criteria

  • An Audio Engineer is recommended for maximum audio quality

  • An Audio Engineer is recommended for high-stakes video content

  • An Audio Engineer is required whenever a filming day involves multiple audio setups

  • An Audio Engineer is required whenever a filming day involves multiple simultaneous speakers

  • An Audio Engineer is required whenever a filming day involves long-form A-roll

  • An Audio Engineer is required whenever a filming day requires a lavalier microphone

  • An Audio Engineer is required whenever a filming day requires a lavalier microphone

Add-on Pricing

  • Audio Engineer Filming Day | $880

Hair and Makeup

VideoFresh offers Hair and Makeup services for your video production at client request.

Criteria

  • Hair & Makeup is recommended whenever your filming day involves extensive interviewing

  • Hair & Makeup is recommended whenever your filming day involves hired talent

  • Hair & Makeup is highly recommended whenever your project is in a polished, commercial style

Add-on Pricing

  • Hair & Makeup Filming Day | $700

  • Assistant Hair & Makeup Filming Day | $580

    • Required for shoots with more than 3 talent

  • Additional Makeup Kit Fee | $50 per additional talent (beyond two)

Production Assistant

Production Assistants are essential to meeting the needs of certain filming days.

Criteria

  • A Production Assistant is required whenever filming on location

  • A Production Assistant is required whenever a project involves Production Design

Add-on Pricing

  • Production Assistant Filming Day | $365 per filming day

Set Coordinator

Set Coordinators are essential to meeting the needs of certain filming days.

Criteria

  • A Set Coordinator is required whenever your filming day is on location (outside of VideoFresh studios)

  • A Set Coordinator is required whenever your filming day involves hired talent

Add-on Pricing

  • Set Coordinator Filming Day | $605

Grip

VideoFresh offers grips to assist with the lighting equipment of your filming day.

Criteria

  • A Grip is required whenever your filming day has multiple lighting setups

  • A Grip is required whenever your filming day involves large lighting setups

  • A Grip is required whenever your filming day involves a rushed production schedule

  • Two Grips are required whenever your filming day involves multiple lighting setups on a rushed production schedule

Add-on Pricing

  • Grip Filming Day | $540

Steadicam Operator

VideoFresh offers Steadicam operators to meet the unique creative needs of your video project.

Add-on Pricing

  • Steadicam Operator Filming Day (including equipment) | $1550

Captions & Subtitles

VideoFresh can add captions and subtitles to any video project.

Add-on Pricing

  • Closed Captioning | ($6 per minute) + $100

  • Subtitles | ($12 per minute) + $100

Professional Voice Over

VideoFresh can add professional voice over services to any video project.

Add-on Pricing

  • Casting Fee | $100 per voice over artist

  • Professional Voice Over | $125 per minute

Additional Video Versions

VideoFresh can prepare additional versions of any video we produce for you, including different lengths, aspect ratios, video formats, and more.

Add-on Pricing

  • Additional Video Lengths | (Minutes of Video Length + 2) x $225

  • Additional Cropping (no graphics adjustments) | $100 per minute of video

  • Additional Cropping (with graphics adjustments) | $150 per minute of video

  • Raw Footage Transfer | $100

  • Video with Graphics Removed | $100

  • Video with Music Removed | $100

Additional services may be available upon request

Post Production Add-ons

VideoFresh offers various Post Production Add-ons to meet the unique needs of your project.

Add-on Pricing

  • Product VFX Touch Ups | $50/shot

  • Makeup VFX Touch Ups | $50/shot

  • Blurring screen/logo/faces | $25/shot

  • Product 2D Animation VFX | Custom Estimate

  • Motion Graphics | Custom Estimate

  • Custom Animation | Custom Estimate

Additional services may be available upon request

Additional Rounds of Change Orders

Every VideoFresh video includes 2 full rounds of change orders. If you would like more, additional rounds are available as well. If your project includes animations or graphics, additional rounds of changes will be required.

Criteria

  • Upon client request

  • If project includes animation

  • If project includes motion graphics

Add-on Pricing

  • Additional Change Order Round | $250

Questions about our add-on pricing or criteria?